LVL is an energy drink brand created for those who want to elevate their performance and stay sharp throughout the day. The brand’s visual identity is defined by a clean, modern look—pairing crisp typography with a minimalist color palette and bold, straightforward packaging.

My goal was to design a brand that stands out on the shelf without relying on clutter or gimmicks. The result is a sleek, instantly recognizable can design and a set of supporting visuals that speak to focus, clarity, and next-level energy.

Deliverables included the full logo system, can design, digital marketing assets, and visuals—all created to project a fresh, modern vibe in a competitive market.